In today’s ready mix market, most producers don’t lose margin in dramatic ways — they leak it quietly, one discount, one rushed quote, and one unchallenged pricing conversation at a time. The real problem isn’t just competitive pressure. It’s the gap between the price your business needs to achieve and the price your sales team actually delivers.
Come hear from Matt Jetmore, Director of Business Strategy at Slabstack, and ready mix sales trainer Stevenson Brooks from ASP Results as they explore how leading producers are closing that gap by combining disciplined pricing strategy, smarter sales conversations, and operational visibility.
We’ll unpack why small price changes can mean hundreds of thousands of dollars in annual impact, why “selling internally” for discounts erodes long-term profitability, without sacrificing margin.
You’ll also see a live demonstration of a project-based quoting workflow that calculates Margin Over Material (MOM), accounts for operational realities like load size and pour time, and prompts sellers to gather the right intelligence before quoting.
The result? Faster quotes, stronger price justification, improved win/loss tracking, and greater accountability across your sales organization.
Whether you’re an owner, VP, sales manager, or CFO, this session will help you rethink pricing from a scarcity mindset to a demand-driven strategy — and equip your team to stop chasing volume and start defending value.
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